I research, design, build, and lead learning experiences for humans with complex needs.

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A small atelier for large learning questions

So Much This is…me,
Jay Bachhuber.

I’m an educator who has been designing, researching, and leading educational programs since 2008.

My work is informed by diverse personal and professional experiences, cross-pollinating solutions from disparate fields. From adults to children, K–12 to corporate, trade schools to graduate schools, whether your audience needs to learn content, concepts, or skills, I can help.

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OPERATING PRINCIPLE / 01

Whole Mind
Learning

A face-like form in stone and moss with plants growing from its head
RHIZOMIC UNDERSTANDING / PARADOXICAL METABOLISM

Thinking does not happen in the brain alone.

It emerges from the interactions of bodies, feelings, images, tools, spaces, language, and other people. No two learners perceive, interpret, and respond to the world identically.

Whole Mind Learning is my synthesis of work across embodied and extended cognition, neuroscience, psychology, multiple intelligences, creativity, and human communication. While my understanding of how these theories do and don’t integrate is continually evolving, I know from experience that effective learning interventions engage the whole person with the wider system.

02 / SERVICES

Six big buckets

THE WORK I CAN DO FOR YOU

01

Lead

Whether you need a single webinar, a weeklong in-person training, or a multi-month program overhaul—from goal setting through strategy, change management, implementation, and assessment—So Much This can help lead the way.

02

Research

Focus groups, U/X interviewing, usability studies, survey design, and outcome assessment for children through adults. Whether quick formative work or a deep investigation, findings will be jargon-free and easy to act on.

03

Design

There is no such thing as one size fits all in learning design. I start with the Who? and the Why? From there, the solution might be digital, analog, live, asynchronous, or any combination. Co-creation is the key word.

04

Develop

From rapidly iterated research prototypes to complete online courses, LMS setup, and print materials, So Much This can make it. Solutions are delivered with long-term use in mind. Everything should be built to iterate.

05

Deliver

Without thoughtful execution, attention to learners in the moment, and the ability to adapt on the fly, the best designs and most innovative tools do not work. Expertise includes facilitation, lecture, and train-the-trainer delivery.

06

Evaluate

Each project has a different need and ability to invest in evaluation, but there is always a way to tell if we are on the right track. The right-size solution can always be found, with a clear idea of where to head next.

OPERATING PRINCIPLE / 02

High Quality
Chaos

Jay tumbling headfirst down a steep sand dune
FIELD TEST / GRAVITY REMAINS NON-NEGOTIABLE

Chaos in moderation is the friend of learning, not its enemy.

Education design is often a process of drawing helpful lines. We connect and divide subject matter, place activities in specific sequences, and align desired outcomes with rational processes. We want predictable learner behaviors and predictable, measurable learning results.

From designing educational games, I learned that lively, engaging systems have the minimum number of constraints needed to produce constructive emergence. That emergence is somewhat chaotic, but if the system is well-designed, High Quality Chaos is what differentiates a formulaic, forgettable mandatory training from a learning experience that changes people for the better.

Create the conditions for happy accidents.Make the most of them when they arrive.

03 / PORTFOLIO

Work, broadly defined.

Paid work, passion projects, volunteer efforts, art, and adventures.

Hover, focus, or tap to see the story behind the picture.

01

The Cost of Alignment

Story · Systems · Economics

What I was after

Use narrative to make economics education intrinsically interesting to middle schoolers.

Where it led

A science-fiction economics curriculum with a creative-writing summative assessment.

Services

Lead · Design · Develop · Deliver · Evaluate

Read the full story →
02

Loud Unheard Voices

In Person · Print

What I was after

Help unhoused individuals express themselves creatively and share their unique knowledge and skills.

Where it led

A beautiful experience that also taught a difficult lesson.

Services

Lead · Develop · Deliver

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03

Document Cameras

Web

What I was after

Find a low-cost way for online K–8 students to learn primarily through paper-and-pencil schoolwork.

Where it led

A DIY document camera that eventually led to a partnership with a Chinese manufacturer.

Services

Lead · Research · Design · Develop · Deliver

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04

Quarterly Updates

Print · Web

What I was after

Convince busy hospital clinicians to learn the most important electronic health record updates each quarter.

Where it led

Print and digital communications with a distinctive design language that broke through the daily noise.

Services

Research · Design · Develop · Deliver

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05

New Resident Orientation

In Person · Orientations

What I was after

Make ten hurried minutes of Epic training genuinely useful to new residents.

Where it led

A redesigned orientation and pocket guide that 95% of participants rated good or excellent.

Services

Lead · Research · Design · Develop · Deliver · Evaluate

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06

Provider Personas

In Person · Print

What I was after

Find the root causes of hospital providers not attending training or reading communications.

Where it led

A printable guide to the distinct pain points and incentives of hospitalists, pediatricians, and surgeons.

Services

Research · Design · Develop · Deliver

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07

This Is NOT Epic

Art Shows · In Person

What I was after

Convince busy hospital clinicians to learn the most important electronic health record updates each week.

Where it led

An art show featuring original works first used in weekly update emails.

Services

Research · Design · Develop · Deliver

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08

Climbing

Field Notes · Recently Added

What I was after

Find days in which preparation, effort, judgment, and improvisation become inseparable.

Where it led

Big walls, alpine granite, a Colorado first ascent, and three routes attempted during a rare Patagonia weather window.

Practices

Planning · Judgment · Improvisation

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09

Motorcycles

Field Notes · Recently Added

What I was after

Know a machine well enough to trust it—and travel lightly enough to leave room for the unplanned.

Where it led

Several solo crossings, one instructive failure, and a fine Italian motorcycle returned to the road.

Practices

Repair · Travel · Iteration

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OPERATING PRINCIPLE / 03

Hard work should be joyful.

Microlearning and edutainment have their places. Games can help groups cohere and individuals be more vulnerable. Shared discomfort, marathon efforts, and brain-cramping intellectual effort, however, can create an emotional charge that powerfully affects learning and personal development.

Challenging oneself is key to a good life, and in all my learning design, there’s a strand designed to help others taste that particular satisfaction.

Jay climbing a steep granite wall beneath a clear blue sky
PERFECT DAYS
04 / IDEAS

IDEAS / NOTES / WORK IN PROCESS

Everything is
in process.

I believe that process is everything, and everything is in process. In that spirit, I’ll be posting thoughts here that are still a bit raw. These will primarily be on nature, education, technology, the future, and the nature of educational technology in the future. I expect to be wrong consistently—at times, embarrassingly so.

Explore Ideas
The road ahead viewed from a motorcycle, with mountains on the horizon
SOLITUDE IS A FORCING FUNCTION